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The Customer or The Sale? Win Both.

The Customer or The Sale? Win Both.

Every day and every time a salesman approaches prospects, he/she is either trying to win the customer or the sale. Either unconsciously or otherwise, this happens. The engagement with prospects can lead to the following, You can; Lose the customer and lose the sales...
Persistence or Aggression in Sales

Persistence or Aggression in Sales

Persistence and Aggression do not mean the same thing in sales, neither elsewhere. Some ‘aggressive’ salespeople cannot recognize or would rather not pay attention to the thin borderline between the two. One of the most interesting salespeople I have...
The Hit and Run Salesman

The Hit and Run Salesman

Have you ever had an experience of a salesman that was all over you when trying to make you pay for a product/service? He/she was always on time for the appointments. The calls came at the precise hours, some even at odd unwanted hours. Eventually, you succumbed and...
Blocking The ‘Black Holes’ In Sales

Blocking The ‘Black Holes’ In Sales

Despite the top management of organizations doing all that it thought was good enough, Many times, the sales numbers the field force brings back, create a course for worry or create black holes. Projections and objectives have been set based on trends and the current...
Measuring Sales Performance

Measuring Sales Performance

In the simplest and convenient terms, organizations measure their sales performance in terms of the numeric volume of products sold and by the amount of revenue generated within the period under review. At the strategic levels of management, the ultimate focus is on...